Authors :
Ram Tirath; P.S. Badal
Volume/Issue :
Volume 7 - 2022, Issue 12 - December
Google Scholar :
https://bit.ly/3IIfn9N
Scribd :
https://bit.ly/3Gcjv2H
DOI :
https://doi.org/10.5281/zenodo.7479020
Abstract :
The Present study is based on data collected
from 100 farmers of different operational sizes across five
villages of Sultanpur district of Uttar Pradesh in the Year
2006-07. Specific objectives of the study were to identify
the different supply chains for disposal of wheat in market
and to examine price spread under these chains. The
major supply chains followed were–(1) Producer-Village
trader -Consumer, (2) Producer- Village trader -
Wholesaler- Retailer- Consumer and (3) ProducerWholesaler -Retailer- Consumer. It was observed that
price spread was minimum under Chain -1 (Rs.75.12 /ql)
whereas the same was maximum under Chain-2
(Rs.215.01 /ql). The Chain was found to be the most
efficient on the parameter of marketing efficiency too.
Sultanpur district was characterized by low productivity
of wheat (2.5 tonnes/ha) which was found to be much
lower than average productivity of Punjab (4.20 tones/ha)
and Haryana (3.89 tonnes/ha)(2009-12) states. The
constraints encountered by farmers in production and
marketing of wheat included technical, marketing,
financial and managerial problems in order of their
importance, respectively. A concerted effort to address all
these issues will be helpful in increasing the production
and improving the role this region in achieving food
security for the nation.
Keywords :
Marketable and Marketed Surplus, Marketing Channel, Marketing Cost, Marketing Margin, Price Spread, Marketing Efficiency, Sultanpur, Uttar Pradesh.
The Present study is based on data collected
from 100 farmers of different operational sizes across five
villages of Sultanpur district of Uttar Pradesh in the Year
2006-07. Specific objectives of the study were to identify
the different supply chains for disposal of wheat in market
and to examine price spread under these chains. The
major supply chains followed were–(1) Producer-Village
trader -Consumer, (2) Producer- Village trader -
Wholesaler- Retailer- Consumer and (3) ProducerWholesaler -Retailer- Consumer. It was observed that
price spread was minimum under Chain -1 (Rs.75.12 /ql)
whereas the same was maximum under Chain-2
(Rs.215.01 /ql). The Chain was found to be the most
efficient on the parameter of marketing efficiency too.
Sultanpur district was characterized by low productivity
of wheat (2.5 tonnes/ha) which was found to be much
lower than average productivity of Punjab (4.20 tones/ha)
and Haryana (3.89 tonnes/ha)(2009-12) states. The
constraints encountered by farmers in production and
marketing of wheat included technical, marketing,
financial and managerial problems in order of their
importance, respectively. A concerted effort to address all
these issues will be helpful in increasing the production
and improving the role this region in achieving food
security for the nation.
Keywords :
Marketable and Marketed Surplus, Marketing Channel, Marketing Cost, Marketing Margin, Price Spread, Marketing Efficiency, Sultanpur, Uttar Pradesh.
