The object of this research was Walt Whitman’s poem, entitled I Hear America Singing. The object will be analyzed through theory of Michael Riffaterre’s theory using a descriptive qualitative method. It means the method of collecting data will be collected by analyzing, interpreting, and describing the theories contained in the poem. There were four concepts contained in Michael Riffaterre’s theory: The first was indirection expression included the displacing, distorting, and the creating the meaning. It discussed figurative language such as personification, metaphor, and also the structure of verse. The second, heuristic and hermeneutic readings that have a relation with reading a verse based on language convention and overall rereading with interpretation. The third was the matrix, model, and variant. The last was the intertextual relationship. It can be concluded that the poem based on the analysis of I Hear America Singing described the equality and diversity of each individual regardless of profession, age, and gender.

Keywords : Poetry, Semiotics, Riffaterre’s Theory.