TOWS Strategy At Borobudur Destination: Study Case to Increase Tourist Visit During Pandemic Covid 19


Authors : Amalia Mustika; Fachrul Husain Habibie; Deivy Nasution; Nurbaiti

Volume/Issue : Volume 6 - 2021, Issue 10 - October

Google Scholar : http://bitly.ws/gu88

Scribd : https://bit.ly/30qkF9J

The aim of this research, presenting strategies for Borobudur Area by using SWOT and TOWS to increase the tourist visit during the pandemic Covid 19. The research used descrptive method with qualitative approach through online meeting, with POKDARWIS of Borobudur Area. The result of this research that The Borobudur area can improve the opportunity, and the strengths, open The Borobudur Temple, and other attraction place during pandemic with healty protocol. It has to minimize the weakness, and the trheats, the community, especially young generation to responsibility the heritage for future generations.

Keywords : Rural Tourism, SWOT Analisys, TOWS Stategy, Borobudur Area.

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