The aim of this research, presenting strategies
for Borobudur Area by using SWOT and TOWS to
increase the tourist visit during the pandemic Covid 19.
The research used descrptive method with qualitative
approach through online meeting, with POKDARWIS of
Borobudur Area. The result of this research that The
Borobudur area can improve the opportunity, and the
strengths, open The Borobudur Temple, and other
attraction place during pandemic with healty protocol. It
has to minimize the weakness, and the trheats, the
community, especially young generation to responsibility
the heritage for future generations.
Rural Tourism, SWOT Analisys, TOWS Stategy, Borobudur Area.