Tapping on Project Knowledge to Manage Small Medium Enterprise During Pandemic

Authors : Sujendren Dewarajan; Dr. Dania Sammani; Jasmine Ahmad

Volume/Issue : Volume 6 - 2021, Issue 10 - October

Google Scholar : http://bitly.ws/gu88

Scribd : https://bit.ly/31Zaidt

The purpose of this study is to understand how the project knowledge will be able to support the small medium enterprise in Malaysia during this pandemic. The entire world has been going through a tough time since beginning of 2020. The way we operate a business in 2019 is totally different than the way we need to operate business today. The drastic overnight changes impact the global economy and most of the Malaysian business are struggling to survive the lockdowns and new ways of working. In this study the researcher uses the data that was collected from the business owner in Klang valley. The data is used to understand the knowledge that is currently available by the business and how successful are they managing their business. Based on the questionnaire data collected, it is proven that the organization that has the project knowledge can be more resilient and capable of withstand the pandemic in year 2020. It is advisable to use the Project Knowledge to identify the constraints and understand how the business will be impacted by them. Using the tools of project o manage the business as a whole will be as managing a huge long term project phase by phase. The author recommends the business owners to ensure they have a basic project knowledge in the team for continuous success.

Keywords : Project Knowledge, SME, Malaysia, Covid Pandemic.


Paper Submission Last Date
31 - March - 2024

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