Authors :
Syerli Haryati; Vania Utamie Subiakto
Volume/Issue :
Volume 8 - 2023, Issue 1 - January
Google Scholar :
https://bit.ly/3IIfn9N
Scribd :
https://bit.ly/3YcD5CX
DOI :
https://doi.org/10.5281/zenodo.7587982
Abstract :
School as an educational unit that is capable
of optimizing all environmental learning to build,
strengthen, or continuously improve educational
character processes, including the character of caring
for the environment as a form of the adiwiyata program
at SMA Negeri 7 Bekasi. Adiwiyata Program, developed
based on norms in life which include: togetherness,
openness, equality, honesty, fairness and preservation of
environmental functions and natural resources. The goal
is to create good conditions for schools to become places
of learning and to raise awareness among school
members to take responsibility for efforts to save the
environment and sustainable development. The
principles of Adiwiyata are Educative, Participatory and
Sustainable. The purpose of this study was to find out
the strategy for establishing environmental
communication carried out by the Civitas SMA Negeri 7
Bekasi in instilling Environmental Care Behavior to all
students at this Adiwiyata School. By using the concept
of environmental communication which is linked to the
Sustainable Development Goals in an effort to instill
Environmentally Concerned Behavior among students.
As well as using the theory used is the Theory of Planned
Behavior from Fishbein and Ajzen.
Keywords :
Strategy, Formation of Environmental Communication, Adiwiyata School, Environmental Care Behavior, Theory of Planned Behavior.
School as an educational unit that is capable
of optimizing all environmental learning to build,
strengthen, or continuously improve educational
character processes, including the character of caring
for the environment as a form of the adiwiyata program
at SMA Negeri 7 Bekasi. Adiwiyata Program, developed
based on norms in life which include: togetherness,
openness, equality, honesty, fairness and preservation of
environmental functions and natural resources. The goal
is to create good conditions for schools to become places
of learning and to raise awareness among school
members to take responsibility for efforts to save the
environment and sustainable development. The
principles of Adiwiyata are Educative, Participatory and
Sustainable. The purpose of this study was to find out
the strategy for establishing environmental
communication carried out by the Civitas SMA Negeri 7
Bekasi in instilling Environmental Care Behavior to all
students at this Adiwiyata School. By using the concept
of environmental communication which is linked to the
Sustainable Development Goals in an effort to instill
Environmentally Concerned Behavior among students.
As well as using the theory used is the Theory of Planned
Behavior from Fishbein and Ajzen.
Keywords :
Strategy, Formation of Environmental Communication, Adiwiyata School, Environmental Care Behavior, Theory of Planned Behavior.