Religious conversion is drifted by two
dimensions; personal and social dimensions. This research
focuses on the social dimension of religious conversion,
which emphasizes on pre-conversion and post-conversion.
The object of the research is the memoir, Through
Knowledge I found my peace after September 11, 2001
written by Sakinah Alaflah Cardona. David Snow and
Richard Machalek's sociology of conversion model applied
in analysing memoir. The research finding is the role of the
9/11 event in the conversion process, equality in Islam, and
advocate's role have a significant influence in the religious
conversion process. Social dimension also influences postconversion changes, such as wearing a Hijab, the changes
of social identity, and Muslim community engagement. In
post-conversion, some converts have to face never-ending
struggle and learning to cope with some social context
Keywords : Social Dimension, Religious Conversion, Memoir.