Psychological Impact of Materialism on the Social and Cultural Lives of Christian Youths in Kaduna State, Nigeria


Authors : Emmanuel Gana, PhD

Volume/Issue : Volume 8 - 2023, Issue 6 - June

Google Scholar : https://bit.ly/3TmGbDi

Scribd : https://tinyurl.com/577hhyfd

DOI : https://doi.org/10.5281/zenodo.8170605

Abstract : The pursuit of material things in a legitimate way is acceptable. However, observation has shown that the manner in which the youths go about it has psychological impact, hence, the objectives of this study were to: Investigate the psychological impact of materialism on the social and cultural lives of male and female Christian youths in Kaduna State. Two objectives with related questions and null hypotheses were formulated as guide. The theory of Operant Conditioning was chosen, a brief definition of materialism examined and few literatures of scholars that are directly related to the topic were reviewed. Descriptive survey research design was adopted for population of 2,634,188 Christian youths. A total sample of 704 respondents were sampled. They were given vetted copies of thirty-three item statements questionnaire to fill. Statistic Package of Social Science (SPSS) was used to analyze the returned useable 524 copies.The two null hypotheses were retained. The respondents accepted the statements of 28 items and rejected that of 5. Consequently, the paper concludes that materialism has negative psychological impact on the social and cultural lives of the Christian youths. Materialists do not become opinion leaders, self-esteem repairers and identity constructors. They are rejected by their families as stress buffers. Thus it is recommended thatsocietal and cultural standards be observed in the pursuit of money or material things; they (males and females) should avoid competition of riches but work hard, be dedicated and determined not engage in criminality; they(singles and the married) should contented and manage the available properly.

Keywords : psychological, impact, social, cultural, Christian, youth, kaduna, Nigeria.

The pursuit of material things in a legitimate way is acceptable. However, observation has shown that the manner in which the youths go about it has psychological impact, hence, the objectives of this study were to: Investigate the psychological impact of materialism on the social and cultural lives of male and female Christian youths in Kaduna State. Two objectives with related questions and null hypotheses were formulated as guide. The theory of Operant Conditioning was chosen, a brief definition of materialism examined and few literatures of scholars that are directly related to the topic were reviewed. Descriptive survey research design was adopted for population of 2,634,188 Christian youths. A total sample of 704 respondents were sampled. They were given vetted copies of thirty-three item statements questionnaire to fill. Statistic Package of Social Science (SPSS) was used to analyze the returned useable 524 copies.The two null hypotheses were retained. The respondents accepted the statements of 28 items and rejected that of 5. Consequently, the paper concludes that materialism has negative psychological impact on the social and cultural lives of the Christian youths. Materialists do not become opinion leaders, self-esteem repairers and identity constructors. They are rejected by their families as stress buffers. Thus it is recommended thatsocietal and cultural standards be observed in the pursuit of money or material things; they (males and females) should avoid competition of riches but work hard, be dedicated and determined not engage in criminality; they(singles and the married) should contented and manage the available properly.

Keywords : psychological, impact, social, cultural, Christian, youth, kaduna, Nigeria.

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