Authors :
Suryateja Perla; Poturi Chandra Shekar
Volume/Issue :
Volume 9 - 2024, Issue 5 - May
Google Scholar :
https://tinyurl.com/4u5p5zwe
Scribd :
https://tinyurl.com/dk5x6r4v
DOI :
https://doi.org/10.38124/ijisrt/IJISRT24MAY1614
Note : A published paper may take 4-5 working days from the publication date to appear in PlumX Metrics, Semantic Scholar, and ResearchGate.
Abstract :
The rise of e-commerce has transformed the
retail landscape, offering convenience and accessibility to
consumers worldwide. However, alongside the benefits
come challenges, with customer returns being a
significant concern for e-commerce businesses. This
research paper investigates the role of financial
management strategies in reducing customer returns
within e-commerce ecosystems. By examining various
tactics such as pricing optimization, inventory
management, and customer service investments, this
study aims to provide insights into effective approaches
for minimizing returns while maintaining financial
sustainability. Through a comprehensive review of
existing literature and empirical analysis, this paper
offers practical recommendations for e-commerce
businesses to enhance their financial management
practices and mitigate the impact of customer returns on
profitability.
Keywords :
Financial Management, Customer Returns, E- Commerce, Pricing Optimization, Inventory Management, Customer Service.
References :
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The rise of e-commerce has transformed the
retail landscape, offering convenience and accessibility to
consumers worldwide. However, alongside the benefits
come challenges, with customer returns being a
significant concern for e-commerce businesses. This
research paper investigates the role of financial
management strategies in reducing customer returns
within e-commerce ecosystems. By examining various
tactics such as pricing optimization, inventory
management, and customer service investments, this
study aims to provide insights into effective approaches
for minimizing returns while maintaining financial
sustainability. Through a comprehensive review of
existing literature and empirical analysis, this paper
offers practical recommendations for e-commerce
businesses to enhance their financial management
practices and mitigate the impact of customer returns on
profitability.
Keywords :
Financial Management, Customer Returns, E- Commerce, Pricing Optimization, Inventory Management, Customer Service.