Reading is rarely paid attention to by students. They only read for academic needs. They usually find reading literary works boring and difficult to understand because of artistic practices. Literature classes will not be interesting to them. As observed, they find themselves reading as a boring task. Instead, they spend a lot of time in front of the computer. With the fastest growing means of information on the World Wide Web, they are becoming more dependent on this technology. They are also very interested in the sound and images of electronic media in slim and attractive packages. Therefore, they consider multimedia to be more attractive and accessible than printed matter. Media technology is not only intended for commercial or entertainment purposes but can also be seen in another aspect of learning in a digital environment where everything progresses over time. We cannot deny that the media is saturated now. Instead of balancing the negatives, tackle the global challenge of using technology in education in response to the continued growth of digital learning tools. The fact gave the researchers an idea to tackle the importance of media text forms in improving the academic performance of Grade 10 students at Peñaranda National High School, particularly in Literature. Literature as a subject is considered important because it is a springboard to learn other subjects and be taught an international language; mastery enables the students to be globally competitive in the near future.

Keywords : Media Text, Academic Performance, Technology, Grade 10.