This type of qualitative research through a phenomenological approach, while the results showed that private hospital services to the community need to beimproved both in terms of service quality and quantity aspects, various characteristics of the community with different levels of knowledge and understanding require the hospital to be responsive to understanding the characteristics of the community so that miscommunication can be minimised, besides that the hospital must respond quickly if there are families of patients who need information related to their family care.

Keywords : Patient, Attention, Service, Community, Treatment.