Authors : Olayinka Rhoda David; Roseline Efosa Ekhaise; Elizabeth O. Ojo; Nicholas Oseremen, Osime

Volume/Issue : Volume 11 - 2026, Issue 4 - April

Google Scholar : https://tinyurl.com/3sk76r3j

Scribd : https://tinyurl.com/2p9rmvr4

DOI : https://doi.org/10.38124/ijisrt/26apr1275

Note : A published paper may take 4-5 working days from the publication date to appear in PlumX Metrics, Semantic Scholar, and ResearchGate.

Abstract : Ordering and accessing clothing products purchased online comes with variety, convenience and timeliness but consumers complain of failed purchase transactions. This persistent issue raises concern, as more failed purchases are likely, making online shopping for clothing products increasingly difficult. The study examined the influence of delivery process on consumers’ satisfaction of clothing products among Gen. Z Business Education students in Public Universities, Southwest Nigeria. The study was guided by 3 hypotheses. A descriptive design of survey type was adopted for the study. The population of this study consisted of 4,805. A sample size of 355 was derived using Krejecie and Morgan sampling formula of a known population. To ensure proportional representation, multistage sampling technique was employed to select participants for the study.

Keywords : Clothing Products, Consumers’ Satisfaction, Delivery Process, Generation Z, Business Education Students.

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