Authors :
Sujay Rao Mandavilli
Volume/Issue :
Volume 8 - 2023, Issue 9 - September
Google Scholar :
https://bit.ly/3TmGbDi
Scribd :
https://tinyurl.com/4zwead4x
DOI :
https://doi.org/10.5281/zenodo.8339950
Abstract :
This is an important part of our ‘globalization
of science movement’ particularly for the social sciences
because it allows a multi-cultural and a multi-
dimensional interpretation of issues, and also allows
solutions to various intractable and seemingly complex
problems and issues birthed in various cultural contexts.
The ideas and concepts of “Cultural frame of reference”
and “Cross-cultural frame of reference” were already
introduced by us in passing in our papers on the
certainty uncertainty principle, cross-cultural research
design, structured apperception tests, extended identity
theory, ethnography of enculturation, and twenty-first
century intellectualism, all of which were published in
the year 2023. This issue is not a trifle or a bagatelle, and
not certainly a laughing matter. It therefore deserves to
be studied in all seriousness by social sciences
researchers. It has several practical applications in fields
such as social and cultural change and betterment,
religious reform, the design of contemporary education
systems, cross-cultural research design, behavioural
studies, and even technological advancement and
betterment. These concepts must be brought into
fruition through the use of various social science
research techniques such as ethnography, fieldwork, the
participant observation method, interviews,
questionnaires, emic studies, and the like. This paper is
therefore a logical culmination of all our earlier efforts,
and all the aforesaid papers besides our other papers
have been linked together in a continuous chain.
This is an important part of our ‘globalization
of science movement’ particularly for the social sciences
because it allows a multi-cultural and a multi-
dimensional interpretation of issues, and also allows
solutions to various intractable and seemingly complex
problems and issues birthed in various cultural contexts.
The ideas and concepts of “Cultural frame of reference”
and “Cross-cultural frame of reference” were already
introduced by us in passing in our papers on the
certainty uncertainty principle, cross-cultural research
design, structured apperception tests, extended identity
theory, ethnography of enculturation, and twenty-first
century intellectualism, all of which were published in
the year 2023. This issue is not a trifle or a bagatelle, and
not certainly a laughing matter. It therefore deserves to
be studied in all seriousness by social sciences
researchers. It has several practical applications in fields
such as social and cultural change and betterment,
religious reform, the design of contemporary education
systems, cross-cultural research design, behavioural
studies, and even technological advancement and
betterment. These concepts must be brought into
fruition through the use of various social science
research techniques such as ethnography, fieldwork, the
participant observation method, interviews,
questionnaires, emic studies, and the like. This paper is
therefore a logical culmination of all our earlier efforts,
and all the aforesaid papers besides our other papers
have been linked together in a continuous chain.
