Authors : Uduak Ekott; Toyosi Kuteyi; Onyinyechi Enwereazu

Volume/Issue : Volume 10 - 2025, Issue 9 - September

Google Scholar : https://tinyurl.com/yw5rwj7a

Scribd : https://tinyurl.com/43u763xv

DOI : https://doi.org/10.38124/ijisrt/25sep1507

Note : A published paper may take 4-5 working days from the publication date to appear in PlumX Metrics, Semantic Scholar, and ResearchGate.

Abstract : Organizations are constantly at risk from cybersecurity data breaches, which present serious communication challenges and technical threats. In addition to the operational and financial consequences, stakeholder trust, reputation, and resilience are all greatly influenced by organizational communication after a breach. Using Horsager's pillars of trust and communication framework of the National Institute of Standards and Technology's (NIST) Incident Response Recommendations, the paper discusses the crucial role that trust plays in cybersecurity communication. Using the Uber case study, it concludes that proactive and strategic communication can help reduce harm. According to the report, effective strategies for a successful response include employee training, preplanned communication protocols, and real-time monitoring. Finally, according to the study, companies can use data breaches as an opportunity to show more accountability and build trust, thereby protecting their reputation and stakeholder relationships in the process.

Keywords : Cybersecurity Communication, Data Breaches, Crisis Communication, Organisational Trust, Stakeholder Trust, Transparency, Crisis Management, Trust-Building Strategies, Corporate Reputation.

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