Authors :
Batara Parada Siahaan; Togar Mangihut Simatupang; Liane Okdinawati
Volume/Issue :
Volume 7 - 2022, Issue 8 - August
Google Scholar :
https://bit.ly/3IIfn9N
Scribd :
https://bit.ly/3QyEQXf
DOI :
https://doi.org/10.5281/zenodo.7052590
Abstract :
Truck logistics is a vital aspect of the economy,
as sustainability is intrinsically related to the development
of the transportation infrastructure. The greater the
development of logistical infrastructure, the more
efficient the wheels of the economy. Consequently,
limiting and controlling the turbulence of logistical issues,
particularly concerning transportation expenses for
deployment, can assist businesses in maximizing their
profits. This study examines truck service factors in which
trucking company owners regularly face unproductive
operations due to an imbalance between the supply and
demand for the services they offer. It is believed that the
truck sharing economy (TSE) has the potential to solve
the trucking company's problems. This study underlines
the significance of a service environment for freight
transport in which industry actors' desires are carefully
evaluated by adopting a service dominating logic
perspective. The service blueprint design is based on
customers' psychological wants and needs, and the nature
of potential partnership prospects is offered using service
science theory. This study used participant observation,
questionnaires, and interviews to determine the status of
service systems in trucking companies from the
perspectives of both customers and industry players, such
as the owner of a trucking company. To propose the
model for the service blueprint, we use conjoint analysis
to quantify the qualities of the ideal service blueprint. We
use system dynamics modeling to predict the position of
sharing economy benefits in the truck logistics industry
based on the proposition impact of the collaboration for
truck utility.
Keywords :
Truck-Sharing; Service Science; System Dynamics; Sharing Economy; Service Dominant Logics.
Truck logistics is a vital aspect of the economy,
as sustainability is intrinsically related to the development
of the transportation infrastructure. The greater the
development of logistical infrastructure, the more
efficient the wheels of the economy. Consequently,
limiting and controlling the turbulence of logistical issues,
particularly concerning transportation expenses for
deployment, can assist businesses in maximizing their
profits. This study examines truck service factors in which
trucking company owners regularly face unproductive
operations due to an imbalance between the supply and
demand for the services they offer. It is believed that the
truck sharing economy (TSE) has the potential to solve
the trucking company's problems. This study underlines
the significance of a service environment for freight
transport in which industry actors' desires are carefully
evaluated by adopting a service dominating logic
perspective. The service blueprint design is based on
customers' psychological wants and needs, and the nature
of potential partnership prospects is offered using service
science theory. This study used participant observation,
questionnaires, and interviews to determine the status of
service systems in trucking companies from the
perspectives of both customers and industry players, such
as the owner of a trucking company. To propose the
model for the service blueprint, we use conjoint analysis
to quantify the qualities of the ideal service blueprint. We
use system dynamics modeling to predict the position of
sharing economy benefits in the truck logistics industry
based on the proposition impact of the collaboration for
truck utility.
Keywords :
Truck-Sharing; Service Science; System Dynamics; Sharing Economy; Service Dominant Logics.