Authors :
Souhitya Samanta; Dr. Tridib Sengupta
Volume/Issue :
Volume 9 - 2024, Issue 7 - July
Google Scholar :
https://tinyurl.com/24ycy4fw
Scribd :
https://tinyurl.com/3nupj84x
DOI :
https://doi.org/10.38124/ijisrt/IJISRT24JUL825
Abstract :
Under the present domestic and globally
competitive market, Gig Economy has emerged as anew
paradigm in the world labour market. It has significant
implications across various spheres due to the scalability,
innovation and agility that it offers. This study explores
the growth and scope of Gig Economy in India and
focuses on freelancers who mostly provide services in
virtual work set-up. The study is based on primary and
secondary data. The primary data is collected by
canvassing a questionnaire among 100 respondents across
genders and age groups. This study has analysed the
future growth of this economy in India by identifying
comprehensive perspectives and recommendations on
various gig platforms and examining the financial
credibility of this economy to create jobs for the present
youth. The job-creating potential of the gig economy,
awareness regarding the work, and identifyingits demand
across various industries are some of the aspects that have
been studied.
Through this study, interpretations about the
opportunities and challenges for workers in the sector,
skillsets in demand for workers to enhance employment
opportunities, the potential ofgig work to replace 9-5 jobs
and how it will be affected by the advent of artificial
intelligence, can be made. Which type of clients are more
financially rewarding, and what are the most preferred
ways of charging a client are some of the important results
that can be inferred from this study. The study presents a
methodical analysis of both the opportunities aswell as
challenges for workers in this sector.
Keywords :
Gig Economy, Digital Freelancing, Employment Opportunities, Skill Development, Career Advancement, Opportunities, Challenges.
References :
- Berger, T., Frey, C. B., Levin, G., & Danda, S. R. (2018, October). Uber happy? Work and well-being in the “gig economy”. https://www.oxfordmartin.ox.ac.uk/downloads/ academic/201809_Frey_Berger_UBER.pdf
- Forbes (2022, December ): “How and Why the Freelance Workforce is setting new records”
- Gussek, Wiesche (2021). “Gig Economy:” Workers, Work, and Platform Perspective”
- Kuhn, M. (2016): “The rise of the gig economy and implications for understanding work and workers.”
- McKinsey (2022, August): “Freelance work, side hustles and the Gig Economy.” https://www.mckinsey.com/featured-insights/sustainable-inclusive-growth/future-of- america/freelance-side-hustles-and-gigs-many-more-americans-have-become-
- independent-workers
- Niti Aayog (2022, June): “India’s booming Gig and Platform Economy”
- https://www.niti.gov.in/sites/default/files/202206/25th_June_Final_Report_27062022
- Pillai, Dev (2022). “Dynamics of Gig Work Economy: An Investigation of Worker Perspectives on Gig Work”
- Wikipedia (2022, April): “Freelancing in India” https://en.wikipedia.org/wiki/Freelancing_in_India
Under the present domestic and globally
competitive market, Gig Economy has emerged as anew
paradigm in the world labour market. It has significant
implications across various spheres due to the scalability,
innovation and agility that it offers. This study explores
the growth and scope of Gig Economy in India and
focuses on freelancers who mostly provide services in
virtual work set-up. The study is based on primary and
secondary data. The primary data is collected by
canvassing a questionnaire among 100 respondents across
genders and age groups. This study has analysed the
future growth of this economy in India by identifying
comprehensive perspectives and recommendations on
various gig platforms and examining the financial
credibility of this economy to create jobs for the present
youth. The job-creating potential of the gig economy,
awareness regarding the work, and identifyingits demand
across various industries are some of the aspects that have
been studied.
Through this study, interpretations about the
opportunities and challenges for workers in the sector,
skillsets in demand for workers to enhance employment
opportunities, the potential ofgig work to replace 9-5 jobs
and how it will be affected by the advent of artificial
intelligence, can be made. Which type of clients are more
financially rewarding, and what are the most preferred
ways of charging a client are some of the important results
that can be inferred from this study. The study presents a
methodical analysis of both the opportunities aswell as
challenges for workers in this sector.
Keywords :
Gig Economy, Digital Freelancing, Employment Opportunities, Skill Development, Career Advancement, Opportunities, Challenges.
