Authors :
Dr. S Thirumal; Deesha Nahar P
Volume/Issue :
Volume 9 - 2024, Issue 3 - March
Google Scholar :
https://tinyurl.com/mrxabpkh
Scribd :
https://tinyurl.com/3unnkzs7
DOI :
https://doi.org/10.38124/ijisrt/IJISRT24MAR232
Abstract :
Establishing the effect of online media (e-
Paper) on print media (hard copy) newspaper sales is the
major goal of the study. As is well known, in the past,
people relied heavily on the newspaper to keep up with
events in the world. People used to wait for the
newspapers, and some even carried them with them.
However, when technology underwent a significant
transformation, smartphones proliferated on the market
and news-related apps were created. As a result, people
became less interested in newspapers. The study
investigated how digital platforms such as Facebook,
Twitter, Instagram, and others have affected printed
media (newspapers). The information is gathered
through in-depth questionnaires, and it demonstrates the
decline in print media circulation.
Keywords :
Digital Media, Print Media, Social Media, Newspaper and Magazines.
Establishing the effect of online media (e-
Paper) on print media (hard copy) newspaper sales is the
major goal of the study. As is well known, in the past,
people relied heavily on the newspaper to keep up with
events in the world. People used to wait for the
newspapers, and some even carried them with them.
However, when technology underwent a significant
transformation, smartphones proliferated on the market
and news-related apps were created. As a result, people
became less interested in newspapers. The study
investigated how digital platforms such as Facebook,
Twitter, Instagram, and others have affected printed
media (newspapers). The information is gathered
through in-depth questionnaires, and it demonstrates the
decline in print media circulation.
Keywords :
Digital Media, Print Media, Social Media, Newspaper and Magazines.
