Authors :
Dr. J. Krithika; P. Pooja
Volume/Issue :
Volume 7 - 2022, Issue 9 - September
Google Scholar :
https://bit.ly/3IIfn9N
Scribd :
https://bit.ly/3CDX3yM
DOI :
https://doi.org/10.5281/zenodo.7158172
Abstract :
This study was conducted with the objective of
understanding the parent’s predilection factors on
choosing the college for their wards. The data was
collected from 446 parents from Chennai. The primary
data was collected by the research instrument
questionnaire and the questionnaire was circulated to the
respondents by email. The collected data was edited,
coded, tabulated and analysed with the help of statistical
tools One way ANOVA and Ranking method. Respondents
ranked placement record of the institution as the highest
among the given predilection factors, and fee structure was
considered the least ranked factor. This study can be
expanded to different geographical regions and with more
sample size. This would help the colleges to understand
about their customer’s need and will help them align their
focus towards the needs and facilitate a better teachinglearning environment.
Keywords :
Predilection factors, respondents, ANOVA, primary data, colleges.
This study was conducted with the objective of
understanding the parent’s predilection factors on
choosing the college for their wards. The data was
collected from 446 parents from Chennai. The primary
data was collected by the research instrument
questionnaire and the questionnaire was circulated to the
respondents by email. The collected data was edited,
coded, tabulated and analysed with the help of statistical
tools One way ANOVA and Ranking method. Respondents
ranked placement record of the institution as the highest
among the given predilection factors, and fee structure was
considered the least ranked factor. This study can be
expanded to different geographical regions and with more
sample size. This would help the colleges to understand
about their customer’s need and will help them align their
focus towards the needs and facilitate a better teachinglearning environment.
Keywords :
Predilection factors, respondents, ANOVA, primary data, colleges.
